GNU - MANAGEMENT CONSULTING

MANAGEMENT CONSULTING

Learning Outcome

  • The Consulting Industry
  • Role of Management Consultant
  • Trends in Management Consulting
  • Management Consulting Services
  • Management Consulting Process
  • Consulting Models and Engagement
  • Research Methods in Management Consulting
  • Market Research Process and Methodology
  • Data Collection Approaches
  • Presenting the Results
  • Management Consulting Projects

Example case

Right Clients, Right Way: Successes and Challenges of Brand Consultant Tommy Li

Faculty

Amy Wong