Ken Kwong-Kay Wong

Department of Marketing

CURRENT ACADEMIC ROLE & RESPONSIBILITIES

    Dr Ken Kwong-Kay Wong is faculty in the Department of Marketing, GNU.

     

    EXECUTIVE EDUCATION:

    • Mar 2002 “Pricing Strategies and Tactics” program, Kellogg, Northwestern University – Chicago, IL, USA
    • Apr 2000 “E-Business” program, Queen's School of Business, Queen’s University – Kingston, ON, Canada

     

    Click here to view his detailed CV

SUBJECTS CURRENTLY TEACHING

Subject Subject code Semester
Marketing Management 630
eBusiness 650
Marketing Strategy 730
Developing New Enterprises 761

ACADEMIC QUALIFICATIONS

Degree Specialisation Institute Year of passing
B Sc University of Toronto
International MBA program Nyenrode Business Universiteit, Netherlands
DBA University of Newcastle, Australia
Graduate Management Programme Nyenrode Business Universiteit – The Netherlands

Experience

Institution / Organisation Designation Role Tenure
Apple Computers Marketing
TeraGo Networks Vice President of Marketing
Aidmas Corporation Co-founder
PSINet’s eCommerce division Director of eProduct Marketing, North America
U21Global
TUI University, US Assistant Professor of Business Administration

AREAS OF INTEREST, EXPERTISE AND RESEARCH

Area of Interest

Customer Retention, Rate Plan Optimisation and New Product Development Strategies in the Wireless Industry

Professional Affiliations & Contributions

  • Member, American Marketing Association
  • Course Developer, School of Continuing Studies, University of Toronto, 2010
  • Book reviewer, International Marketing, 3rd Canadian Edition, McGraw-Hill Ryerson, 2010
  • Visiting Professor of e-business at Nyenrode Business Universiteit, The Netherlands, 2009
  • Program Co-Chair, First Virtual Conference on Business and Management (VCOBAM), U21Global, 2009

 

TEACHING AWARDS & NOMINATIONS:

  • 2015 “A Prof Who Made a Mark” Award, Ryerson University
  • 2015 Nominee, Brightspace (Desire2Learn) Innovation Award in Teaching and Learning, STLHE
  • 2014 Top nominated professor, “A Prof Who Made a Mark” Award, Ryerson University
  • 2013 Excellence in Online Education Award, GlobalNxt University (new name for U21Global)
  • 2012 Excellence in Online Education Award, U21Global
  • 2011 Outstanding Professor Award, U21Global
  • 2011 Most Innovative Professor Award, U21Global
  • 2011 Excellence in Online Education Award, U21Global
  • 2010 Outstanding Professor Award, U21Global
  • 2010 Excellence in Online Education Award, U21Global
  • 2009 Outstanding Professor Award, U21Global
  • 2009 Most Innovative Professor Award, U21Global
  • 2009 Excellence in Online Education Award, U21Global
  • 2008 Outstanding Professor Award, U21Global
  • 2008 Most Innovative Professor Award, U21Global
  • 2008 Excellence in Online Education Award, U21Global.

Work Experience

Organisation Role Tenure
TELUS Mobility -- Toronto, Ontario (TSX: T) Product Manager – 1xEvDO Data/Roaming 2005-2007
Sprint Canada Inc. -- Toronto, Ontario (TSX: FON) Product Manager – Business Internet and Product Manager – Consumer ADSL 2003-2005
TeraGo Networks Inc. – Richmond Hill, ON, Canada (TSX: TGO) Vice President, Marketing 2000-2002
PSINet – Toronto, ON, Canada and Reston, VA, USA (NASDAQ: PSIX) Director, eProduct Marketing - North America (PSINet Transaction Solutions) and Senior Product Marketing Manager, e-Commerce (PSINet Canada Ltd.) 1999 – 2000
Corel Corporation – Ottawa, ON, Canada (TSX: COR) Product Manager, Corel Print House (consumer product) Jan 99 – Sep 99
Apple Computer Benelux B.V. – Bunnik, The Netherlands (NASDAQ: AAPL Project Manager, iMac Feb 98 – Sep 98
Worldwide Access Inc. – Toronto, Ontario, Canada Jul 94 – Jul 96 Store Manager & Marketing Manager